5 Ways to Change Your New Year’s Resolution Story This Year

Posted: December 23, 2016 by dannytwoguns in Articles

Did you know that 92% of New Year’s Resolutions are not kept or failed?…

In January 2016, 77 million people downloaded a fitness app on their phone. This number predicted to increase 25-50% for January 2017 with “wearable” fitness technology becoming the “new thing.”…

In the United States… there are about ~322 million people…

Of those ~322 million people, approximately 50 million are a member of a gym – ranging from “big box gym” to boutique personal training studio and everything in between…

Of those 50 million who have a gym membership, only about 12 million actually go.

And there are statistics that show of the 12 million who actually utilize their gym membership, 8 million are personal training clients.

So non-personal training clients who actually go to the gym – 4 million people out of ~322 million.

Those are not good statistics at all. But the first thing people tend to do in the New Year is to “go join a traditional gym.” It doesnt work and it isnt your fault.


And the “New Year” is tricky. It is an incredibly high “top of mind” fitness time of the year. Which is good and bad, especially in the context of the above statistics.

The New Year tends to get ‘poo-poo-ed’ on by fitness professionals, personal trainers and the like, because the over-arching theme of people starting a New Year’s Resolution on January 1st and then that resolution being complete history and forgotten by February 1st is a very real fact and far too common.

“Failing” in the New Year is incredibly common – 92% common.

But rather than “poo-poo” on that trend… We (our gym and the fitness profession altogether) are going to take a different perspective on it.

We are going to take accountability and ownership as a representation of the fitness profession at large that it is our fault for that trend, not yours.

Because it genuinely isnt your fault.

It is the fitness industry’s fault.

Knowledge Bomb
That is a Knowledge Bomb 🙂

Far too often what ends up happening is, it is the method, methodology or fitness practice that has failed, not the person who is doing said method/methodology/etc. But the way the person has viewed it is “I failed” and then that narrative becomes, “I am a failure at this “fitness thing / goals / etc”.” Rather than the more accurate, “the fitness industry has failed me.” Which statistics unequivocally say the traditional model has failed.

When given the right “fitness tools” for the right situation for the right person, more often than not people succeed. It is just too often people approach it with the “round peg” in a “square hole” scenario.

It is a strange mindset shift to take but it is true… p90x didnt work for you not because there is something wrong with you, rather that p90x fails for 95%+ who do it. The same can be said for things like AdvoCare, Thrive etc. It isnt a coincidence that every person who it “worked for” just happens to make large commissions off getting you to buy it and the hundreds/thousands of people who it didnt work for, we dont hear from. But that is another post entirely 🙂

To put these words into context and action, the following is 5 ways to change your fitness story this year…

1) Avoid the Fad(s)


And there are a lot of them that pop up in the New Year especially.

We use to say that the hard part of reaching fitness goals was getting the motivation and accountability to actually do it among our myriad responsibilities. But as mentioned, in the era of “fitness mis-information” we currently live in now, we have the added struggle of what do we actually do? How do I know what works and is genuine rather than a snake oil salesman?

The primary way to decipher whether or not something is a fad is to run it by the “Is this too good to be true?” filter…

– Put this glorified caffeine patch on and boom! You’ve reached your fitness goals.
– 24 days of overpriced, under-qualitied supplements and boom!
– 15 minutes a day and boom! You’ve reached your fitness goals.
– Lose weight without dieting!
– Lose weight without working out!
– Lose weight without dieting or working out! (This is also called starving)

Etc etc. Anything that is trying to sell you on the notion that it doesnt take consistency, accountability and some effort is just selling you. It doesnt have to be (and shouldnt be) gruesomely hard and ridiculous, but it does take some effort and consistency of that effort. You should leave your workouts feeling better than when you walked in yet know that you got a workout.

2) Mindset Matters


Aka – Know the difference between holding yourself accountable and beating yourself up excessively over little things that matter incredibly minimally over the long term. We can elaborate on fixed vs growth mindsets (as pictured) another time as there is a lot of value to that, but the aforementioned is what I want to emphasize here.

Since we specialize in fat loss and transformations for females, we see this all the time. Whenever they make a less than ideal choice whether it be alcohol, sugar, missing a workout or any tiny setback that is “cheating” from their intentions, the mental abuse and guilt they put on themselves is often far worse and more detrimental to their fitness goals and pursuits than the actual small choice they made.

The brain doesnt differentiate stress. It only knows stress – whatever the stimuli may be. Some stress is good, like correct workouts, and some stress is bad, like mentally abusing yourself with guilt over a small indiscretion and it has effects, both acute on your mindset and long term in your ability to be confident in yourself / your ability to succeed.

When something happens like you made an unplanned poor food decision / alcohol decision, or something caused a missed workout – Acknowledge it, potentially being self-aware as to why it happened in order to avoid it in the future, and then move on. When we get a flat tire we dont torch the whole car, we fix the tire and move on.

3) Dont Ignore the 4 Wheels on the Car

Not exactly what we meant but close enough…

Another car analogy? Stick with me 🙂 This one resonates really well with a lot of people.

When it comes to fitness, fat loss and lifestyle goals, the analogy we use is the four wheels on a car. Most people approach their fitness goals as if they were driving a car with only two wheels. That is fine if you are a bicycle but not if you are a car.

The four wheels to make your car aka you fitness goals run efficiently and effectively are workouts/training, nutrition (the two most people acknowledge), sleep and hydration.

Sleep and hydration, WTF!

I know, I know. They may not be the sexiest but their importance cannot be denied. Possibly even more important than the other two.

To expand on the analogy to drive it home (punny! :p )… If one of your 4 wheels, both on your car and your “fitness four wheels” is slightly flat or under-inflated, you will be able to drive along for a little while until you have an issue, but if one wheel is completely flat or you have 2 or more under-inflated tires it wont be very long at all until there is an issue that needs immediately addressed.

The “car” most people drive is two slightly under-inflated or under-inflated tires (workouts, nutrition) and two very under-inflated or completely flat tires (sleep and hydration). We wouldnt treat our car that way, your body is no different.

In terms of hydration, the first question people typically have is – how much? And that always depends on multiple factors including bodyweight, bodyfat, level of activity, how much you currently drink, how often you sweat etc etc. But the first answer and always the start is, more than you are currently.

Sleep – easily the most important factor that doesnt get enough attention or emphasis. 8 hours of sleep with 9 hours in bed is a requirement. So many positive and beneficial things happen when you sleep from recovery, to hormone optimization to brain function to metabolic processes to how your body interacts with insulin, (I could go on) and everything in between.

8 hours, non-negotiable, unless you have a newborn.

Drive a car that has four optimal wheels 🙂

4) SMART Goals


SMART is a popular acronym for how to set goals that are most conducive to reaching them.

Specific – Lose 10 pounds of fat vs Lose weight or even Lose 10 pounds.

Measurable – Similar to the above but in the context of can you track progress and can you measure the outcome?

Achievable / Attainable – Can the goal be physically accomplished? “Lose 100 pounds when you weigh 180 pounds” isnt attainable. Change the story from I will lose 20 pounds of fat in 6 months to I will lose 3.25 pounds of fat a month for the next six months.

Realistic / Relevant – Does the goal matter to your overall? Is it relevant to you and what you want to do.

Timely / Time-Based – It is human nature, we are all better when there is a timeline attach to something. If there isnt, human nature is to procrastinate because “you will get to it.” Have a specific timeframe gives us an urgency that isnt there otherwise.

5) Invest in Yourself / Hire a Coach

Rachel Dan Alwyn
Our coaches, Rachel and Alwyn Cosgrove

Tying into the above statistics, it is absolutely no coincidence that of the 12 million people who go to a gym regularly, that 8 million of them are personal training clients…

2 out of 3 people who go to the gym regularly are personal training clients and that is because it is the absolute best recipe for success.

There are two primary benefits/aspects to a coach that cannot be duplicated. One is the expertise they bring to put you on the right path for where you are to where you want to be based upon where you are currently at physically. Yes, when you hire a fitness profession or personal trainer you should have a specific program written specifically for you based on an assessment done to you to find out what you specifically need.

And also, the accountability and motivation aspect…

One of the most common myths we always rally against is the “Just not being where you want should be motivation enough” and just because p90x told you that you should just inherently have the motivation to make a change and get to your goals or you are a broken weirdo, doesnt make it true. Because it isnt at all. There are so many aspects to motivation and habit change that are not inherent or just there.

It is completely normal that the vast majority of people need multiple layers of motivation and accountability to reach their fitness and lifestyle goals. And an expert coach is the major piece to that. It is how it works and the statistics do not lie.

If this resonated with you and/or you are interested in truly making a change in the New Year, we are by and far the best option in Erie to get you to your fitness, lifestyle and fat loss goals.

We have multiple programs starting in the New Year. If you would like more information, simply fill out the form below and we will contact you.

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